Inside the 'arms race' between YouTube and ad blockers
Inside the 'arms race' between YouTube and ad blockers
www.engadget.com
Inside the 'arms race' between YouTube and ad blockers
YouTube's dramatic content gatekeeping decisions of late have a long history behind them, and there's an equally long history of these defenses being bypassed.
From the article: “In some ways, the current situation has spurred an arms race. YouTube has inadvertently improved ad blockers, as the new knowledge and techniques gained from innovating within the YouTube platform are also applicable to other ad and tracking systems.”